Potter Payper

BIO

From gritty mixtapes to MOBO glory, Potter Payper's journey stands as the ultimate UK rap success story. This East London wordsmith has carved his way to legendary status through raw, unflinching storytelling that resonates in the streets and charts alike. Now flying the flag for independent artists through his 3hree6ix imprint, Potter's strategic partnership with Ditto Label Services for his "Nightmare Before Christmas" mixtape showcases how Ditto's industry expertise and Potter's authentic artistry created a formula to dominate the mainstream without compromising creative vision.

KEY STATS

Smashed into the UK Top 10 multiple times as an independent force, with "Thanks for Hating" making him one of just 4 rappers to crack the upper echelon in 2024 – a testament to his talent and Ditto Label Services' promotional power
Assembled a dream team of collaborators including Aitch, Fredo, and Moroccan superstar ElGrandToto, leveraging Ditto Label Services' industry connections to bridge UK scenes and international waters on his "Nightmare Before Christmas" takeover
Created a fan frenzy with Ditto Label Services' multi-pronged campaign: headline show at London's Outernet selling out in presales, exclusive meet-and-greets, Premier League footballer content, and limited edition physicals – turning a mixtape drop into a cultural event

Potter Payper

RELEASES

Artist-friendly deals.
100% freedom.
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